A Dutch market leader in fly curtains, in business since 1990. They came to us with one complaint: the store was painfully slow. We looked under the hood, found Magento 1 — and shipped the fastest, cheapest wins first.
Torresol arrived with a simple problem: the store was slow. Pages took forever, conversions suffered, and search rankings were slipping. They didn't ask for a migration — they asked for speed.
The audit told a bigger story. The store was still on Magento 1 — end-of-life, unsupported, security-frozen — and no amount of caching would fix that. The right answer was a migration to Magento 2, plus a real optimization pass on top.
But budgets were tight. So we didn't sell a big-bang rebuild. We built a priority-driven roadmap: every implementation was scored by impact vs effort, and we shipped the highest-impact, lowest-cost items first — so speed and revenue improved while the migration was still in motion.
Post-launch, we stayed on as their maintenance partner — patching, monitoring, and continuing to work through the backlog one prioritized ticket at a time.
The reported symptom was speed. The real cause was a legacy platform. Same needles, two very different dashboards.
Not a slide deck. Not a big bang. A live, ranked backlog — the top items ship first because that's where speed and revenue live. Everything else waits its turn.
NL is the flagship, DE runs in parallel — same catalog, localized where it needs to be.
Frontend and backend audit, admin walkthrough, hosting review. Confirmed Magento 1 as the root cause and mapped every quick win that could ship before migration.
Every implementation scored on impact vs effort with the client in the room. The top of the list became the plan; the rest became the backlog.
Cache tuning, image pipeline, third-party diet — measurable speed improvements shipped while the M2 build was still being scoped.
Data, catalog, customers, orders and redirects moved to a fresh Magento 2 build with the storefront rebuilt on a modern theme foundation.
Critical CSS, JS trimming, checkout hardening, SEO recovery — each ticket pulled from the ranked backlog in order.
We stayed on as their maintenance partner. The backlog is still live, still reprioritized monthly, still shipping.
Off end-of-life Magento 1 and onto a supported, security-patched Magento 2 stack — the change nothing else could substitute for.
Caching, image strategy, critical CSS and a lean third-party stack — the original complaint, resolved and monitored.
Every ticket scored, ranked, and shipped in order — so the highest-value work landed inside the budget the client actually had.
Continuous maintenance and a live backlog — reprioritized monthly, so the store keeps improving between big projects.
Magento migrations, roadmap-driven optimization, long-term maintenance — send us the symptom, we'll do the diagnosis. Free estimate included.